Journal of Periodontology Display Advertising
The Journal of Periodontology, established in 1930 as the official publication of the American Academy of Periodontology, publishes original papers of the highest scientific quality to support practice, education, and research in the dental specialty of periodontology. The Journal also publishes communications such as case reports, case series, letters to the editor, and
Circulation
The Journal is published 12 times annually and mails the first week of each month. Total circulation is
Closing Dates
Advertisements not previously accepted for publication in Academy publications must complete a
2008 Display Advertising Rates
Black and White
| Earned rate* | 1 x | 6 x | 12 x |
| Full-Page | $2,025 | $1,890 | $1,745 |
| Half-Page | $1,220 | $1,090 | $ 955 |
Color
| 3 or 4 color | $1,640 extra |
| 2 color (process) | $925 extra |
| PMS (per color) | $1,100 extra |
* Earned rates are based on space accumulated within a calendar year. A spread counts as two insertions. Inserts count as one insertion per page. A
Premium positions *
| Position | Earned rate plus |
| Cover 4 | 35% |
| Covers 2 and 3 | 25% |
| Opposite Table of Contents 1, 2, and 3 | 25% |
| Opposite Masthead | 25% |
| Opposite first editorial | 25% |
| Guaranteed right-hand page | 15% |
* Contact the Advertising Manger regarding availability. Premium positions are contracted on a yearly basis.
Specifications
| Size | Width | Depth |
| Full-Page (trim size) | 8 1/8" | 10 7/8" |
| Half-Page (vertical) | 3 3/8" | 10 3/8" |
| Half-Page (horizontal) | 7 1/8" | 5" |
- Bleed 1/8" on each side
- Live copy must be 1/4" from trim.
- Inserts must include 1/8" head trim, foot trim, thumb trim, and grind off.
- Body: 50 pound Somerset Matte
- Binding: Perfect
- Cover: 8 Point Sterling Ultra
Production services
- Typeset text — $300
- Typeset tagline — $100
Digital requirements
- Macintosh or Windows: 95/98; NT/2000
- QuarkXpress
- InDesign
- FreeHand
- Illustrator
- Photoshop
- FrameMaker
- Microsoft Word (B/W only)
- PageMaker
- Corel Draw
Include a printout of disk contents and label all disks clearly with company name, month of publication, and ad title.
- Supporting images and fonts must be included in native applications. Include an Adobe PDF as a match file.
- E-mail—Provide file names and compress files before transmission.
- Include color proof with materials.
- FTP site—Contact the Advertising Manager for details.
All efforts are made to preserve advertising materials; however, publisher is not responsible for lost or damaged materials after publication. All materials will be destroyed six months after publication unless advertiser requests in writing that materials be returned.
Advertising Contact
For more information about advertising in the Journal of Periodontology, contact the Advertising Manager today:
- The American Academy of Periodontology
Attention: Jamie Birkner, Advertising Manager
737 N. Michigan Avenue, Suite 800
Chicago, IL 60611-6660
Telephone: 312/573-3252
Fax: 312/573-3225
E-mail: jamie@perio.org
Find Out More
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